Future Samsung Galaxy Watches could really be square

The Samsung Galaxy Watch 7 series probably won’t be the company’s most exciting wearable this year. That will be the Galaxy Ring. Maybe that’s why there’s a rumor going around that Samsung wants to change its watch design. According to SamMobile, the company wants to go back to a square design à la the original Galaxy Gear.

This reminds me of Samsung’s rumor mill in early 2022. Back then, there were rumors that the company would abandon the beloved physical rotating bezel. Which in my opinion was a stupid, stupid, stupid idea. It was mind-boggling. No other smartwatch maker had the physical rotating bezel, making this Samsung’s signature calling card. Brands kill for iconic designs – why would they voluntarily throw it away? And yet that rumor turned out to be true. The Galaxy Watch 5 series debuted with just the digital touch edge.

a:hover]:text-gray-63 [&>a:hover]:shadow-underline-black dark:[&>a:hover]:text-gray-bd dark:[&>a:hover]:shadow-underline-gray [&>a]:shadow-underline-gray-63 dark:[&>a]:text-gray-bd dark:[&>a]:shadow-underline-gray”>Photo: Vlad Savov / The Verge

Last year, Samsung furiously stepped back and reintroduced the rotating bezel to the Galaxy Watch 6 series after enough customers demanded its return. You’d think Samsung would have learned something after the bezel swap went wrong. But now it’s trying to change the shape? We also just established how loved the physical edge is. Would a rotating physical bezel even work on a square screen? Are we really doing this again?

It’s true that Samsung started with a square display on the Galaxy Gear. But starting with the Gear S2, Samsung went all-in on a round display – so much so that when I think of Samsung smartwatches, I immediately picture a round watch with a rotating bezel. Over time, it has made Samsung’s devices stand out from the rest. I should know, since I just reorganized my smartwatch collection, and among a sea of ​​Android watches, it’s always easy to pick out the Samsung one.

a:hover]:text-gray-63 [&>a:hover]:shadow-underline-black dark:[&>a:hover]:text-gray-bd dark:[&>a:hover]:shadow-underline-gray [&>a]:shadow-underline-gray-63 dark:[&>a]:text-gray-bd dark:[&>a]:shadow-underline-gray”>Photo by Amelia Holowaty Krales / The Verge

Circular displays also feel like a tangible link with the past. It is not that there are no rectangular analogue watches. But when you imagine a wristwatch, I bet most people think of a round face. That’s why so many people find circular smartwatches more aesthetically pleasing. I still get the occasional disgruntled commenter complaining that they would buy an Apple Watch if it weren’t for the rectangular screen. Conversely, the Galaxy Watches are effortlessly elegant, especially now that they’re not as chunky as they used to be.

I can’t lie. Over there Are advantages of a square display. It’s a little easier to read notifications, and it’s easier for app developers, since the shape is closer to a phone. Since Wear OS 3, many Android watches no longer even work with iOS – meaning Samsung no longer has to differentiate itself from the Apple Watch. It must stand out from other Android watches, most of which are circular. On paper, these are sensible reasons for wanting to make the switch.

Wearable design isn’t always about what makes business sense

But wearable design isn’t always about what makes business sense. When you carry something with you, there is an emotional attachment that is difficult to quantify. The combination of a round dial and a physical rotating bezel has been ingrained in the brains of Galaxy Watch fans for years. While I’m sure some people will embrace a square Galaxy Watch, I have a feeling there will also be a visceral reaction.

Promised, SamMobile‘s report provided few details, citing only unnamed internal sources as saying the switch was “very much in the offing.” It may also be that Samsung is not thinking about this for the Galaxy 7, but for future Galaxy Watches. If that’s the case, I hope the folks at Samsung think long and hard about it Why they want to do this. I’m as guilty as the next reviewer because I think every Galaxy Watch looks the same. But when you have an iconic design, any significant change must be a thoughtful change. In this case, moving to a square screen risks the Galaxy Watch losing a core part of its identity… for what exactly?

Leave a Reply

Your email address will not be published. Required fields are marked *